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Website builder or web designer?

Use a website builder if you need a straightforward site for a local business and want to keep costs low; it costs tens or hundreds of euro a year. Pay a web designer if you need a custom design, an online shop or features a builder can't do; expect a few thousand euro up front.

Last updated 10 November 2026

What does each cost?

RouteUp frontEvery year after
Done-for-you builder (Sitefront)Nothing€120, hosting included
DIY builder (e.g. Squarespace Basic)NothingAbout €177, hosting included
Web design agency€2,000 to €4,000 for a basic five-page site€120 to €350 for domain and hosting, plus any maintenance

Agency figures come from one Dublin agency's published 2026 guide; freelancers often charge less. Always get itemised quotes that say what's included.

When is a website builder enough?

For most local businesses a builder is enough. If customers find you nearby and contact you to book or ask for a price, your site needs clear words, your services, your areas, photos and an easy way to get in touch. A good builder does all of that.

When should you hire a web designer?

  • You need an online shop, bookings or a members' area
  • You need a custom design that matches an existing brand closely
  • You want someone else to manage everything, including changes
  • Your site has many pages or complex content

What about the time it takes?

A DIY builder takes the most of your own time, because you design and write everything. A web designer takes the least of your time but weeks of theirs. A done-for-you builder like Sitefront sits in between: it writes and designs the site in minutes, and you spend your time on photos and checking the details.

What should you ask before you choose?

  • Who owns the domain, and is it registered in my name?
  • Who owns the content and photos?
  • What does a change cost, and can I make changes myself?
  • What happens if I want to leave?

With Sitefront the answers are: the domain is registered in your name, the content is yours, changes are free and done by you, and you can cancel any time and move your domain with a transfer code.

Sources

Build your website free, pay only when it goes live.